¡¿What The Hell Is This?!

No, it's not the handbook for another Commie revolution.  Bad boy Karl may be smoldering away in the corner there, but that's only 'cause we dig on socialist-era iconography.  And if that imagery happens to irk some old-school business drones, cool.

And no, we're not anti-business either.  Indeed, we ardently believe in capitalism and a free market—free, that is, of idiots, crooks, exploitation, doubletalk, bureaucracy, hypocrisy, oligopolies, conformity, ass-kissing, cowardice, prejudice, runaway B.S. masquerading as disclosure, and giant corporations that squeeze their workers, bugger the environment and crush the last gasp out of small businesses so that a few cigar-masticating suits making 4000 times the salary of their lowest-paid serfs can erect 48-room vacation homes on top of baby seal reserves.

Or something like that.

 Más Kapital exclusive illustration by Ian Petrella

Indeed, we believe the biggest threats to the free market are the biggest businesses.  "But they bring more efficiency to the marketplace, and that benefits consumers with lower prices..." bleat the brainwashed minions at their Wal-Mart case-study lovefests.  Listen, Professor Milty, we at Más Kapital savor bargains as much as the next tightwad, but the day society's highest value becomes "everyday low prices," we're all going to Hell in a shopping cart with a busted wheel that eternally drifts right...

But, hey, we're not gonna get self-righteous about it either.

Out in the media market, you'll find your leftist anti-business publications so enraged and indignant about the state of capitalism, you can hear the capillaries bursting in their ever-reddening faces.  You'll also find your touchy feely New Age business publications so earnest, they'll reach out, take you by the hand, and lead you through drooling renditions of "Kumbaya."

We're gonna try something different—and perhaps a little more effective: ridicule.

Some argue that greed is the greatest motivator.  Others say it's fear.  We endorse HUMILITY mixed with a hearty, healthy dose of full-frontal humor.

After experiencing both biz school and corporate America up front and personal, we believe far too many business people take themselves far too seriously.  Do we risk offending them?  Of course—we hope to. 

And in so doing, we hope to un-sterilize the business world and make it a lot more open and fertile for fresh ideas.  We hope to inspire our readers to take risks, to see business differently, and above all, to laugh at themselves.  And their friends.  And especially their enemies.

That's why we created this rag you're reading now.

Más Kapital is the business zine for the new breed of capitalist: creative, socially conscious, environmental, entrepreneurial and irreverent.  In other words, people who truly don't want "business as usual."  Más Kapital comprises equal parts insolence and insight, satire and straight news, parody and progressive thinking.  And it's just the beginning.  Of what, you ask?

Worry not, comrades—we'll let you know... [$]

Freddy J. Nager

Editor/Publisher